This course enables the learner to explain the principles, costs and benefits of marketing, describe marketing processes and their application to different types of business and market, explore the components of the marketing mix and the use of market segmentation, targeting and positioning to achieve competitive advantage.
To provide learners with the skills to diagnose, evaluate and propose solutions for problems arising in relation to leadership, management and development of human resources in a range of organizational contexts. Learners will be able to appraise the effectiveness of organizational strategies, processes and practices in efficient and effective leadership and management, and evaluate the contribution of HRM/HRD practitioners to organizational change.
The Care Certificate is an identified set of standards that health and social care workers adhere to in their daily working life. Designed with the non-regulated workforce in mind, the Care Certificate gives everyone the confidence that workers have the same introductory skills, knowledge and behaviours to provide compassionate, safe and high quality care and support.
The aim of this course is to give learners the opportunity to use techniques for data gathering and storage, and demonstrate an understanding of quantitative and ICT tools available to create and present useful information, in order to make business decisions.